Vehicle Owners

Many of today’s vehicles and a growing percentage of those being introduced in the near future include the ability to transmit operating data that can inform their owners about the health of their vehicle, maintenance recommendations and other GPS-related information about service locations in their proximity.

How valuable telematics is to the vehicle owner depends largely on who has access to the information transmitted. If alerts to vehicle owners and the supporting technical information necessary to repair the vehicle are available to both franchised dealers and independent vehicle service providers, the vehicle owner gains value in their ownership experience. If the information is limited in its level of content or is more narrowly delivered to only car company franchised dealerships, the vehicle owner sees diminished value through the loss of service location choice and convenience.

The key principle is this – Vehicle owners own the data being generated by their vehicles and they should be able to use that data to direct the service of their vehicles to the location of their choice. The members of the Telematics Task Force believe that independent vehicle parts and service providers can work hand-in-hand with vehicle manufacturers to use telematics to benefit vehicle owners over the entire life of their vehicles.

“Your Car. Your Data.” It’s a slogan aimed at increasing the awareness of telematics alternatives for vehicle owners. As you make your next car purchasing decision, ask your dealer what their brand’s position is on the availability of data transmitted from their vehicle. It should be a factor in your purchasing decision.
Many of today’s vehicles and a growing percentage of those being introduced in the near future include the ability to transmit operating data that can inform their owners about the health of their vehicle, maintenance recommendations and other GPS-related information about service locations in their proximity.

How valuable telematics is to the vehicle owner depends largely on who has access to the information transmitted. If alerts to vehicle owners and the supporting technical information necessary to repair the vehicle are available to both franchised dealers and independent vehicle service providers, the vehicle owner gains value in their ownership experience. If the information is limited in its level of content or is more narrowly delivered to only car company franchised dealerships, the vehicle owner sees diminished value through the loss of service location choice and convenience.

The key principle is this – Vehicle owners own the data being generated by their vehicles and they should be able to use that data to direct the service of their vehicles to the location of their choice. The members of the Telematics Task Force believe that independent vehicle parts and service providers can work hand-in-hand with vehicle manufacturers to use telematics to benefit vehicle owners over the entire life of their vehicles.

“Your Car. Your Data.” It’s a slogan aimed at increasing the awareness of telematics alternatives for vehicle owners. As you make your next car purchasing decision, ask your dealer what their brand’s position is on the availability of data transmitted from their vehicle. It should be a factor in your purchasing decision.